C
PFL FINANCE PVT.LTDU
PRIVACY POLICY
This policy is applicable to the customer and User ("User"/ “You”) who avail or intend to avail
services from Premium Fin lease, a registered trademark of Premium Fin lease Private Limited
(formerly known as Visage Holdings and Finance Private Limited), a Non-Banking Financial
What is privacy policy
Company incorporated under the Companies Act, 1956, and registered with the Reserve Bank
of India; Regn No: 14.01433, having registered office 473,74 Auto market, Hisar-Haryana Pin-
125001
We at Premium Fin lease, are committed to protecting the privacy and security of your personal
information. Your privacy is important to us and maintaining your trust is of topmost priority in
our service. This Privacy Policy explains how we collect, use, process and disclose information
about you. By using our website/app and affiliated services, you consent to the terms of our
privacy policy (“Privacy Policy”) in addition to our Terms of Use. We encourage you to read this
Privacy Policy regarding the collection, use, and disclosure of your information from time to
time to keep yourself updated with the changes & updates that we make to this Policy. We
recognize the importance of sensitive personal information and take reasonable measures to
keep such information confidential. Information provided by Users or customers will only be
used/evaluated for the purpose of servicing you with Premium Fin lease ’s products or services.
This Privacy Policy describes our privacy practices for our website, www.pflfinance.com; the
my Premium Mobile and web applications, and other online applications, products and services
that are linked to us and owned and operated by Premium Fin lease. This policy has been
published in compliance with the Information Technology Act, 2000 read with Information
Technology (Intermediaries guidelines) Rules, 2011 and Information Technology (Reasonable
Security practices and procedures and sensitive personal data or information) Rules, 2011 and
applicable Reserve Bank of India (RBI) guidelines, regulations, directions, circulars including
but not limited to Master Direction - Know Your Customer (KYC) Direction, 2016, and any other
applicable regulations for the time being in force, as may be amended from time to time
(“Applicable Laws”).
Information covered by this policy
This policy seeks to cover all such information that we collect from our Users and/or that you
provide us as mentioned below:
Any personal/sensitive personal information that the Users provide to Premium fin lease
by filling in forms in the mobile app or web for the purpose of loan application or
customer service such as name (First Name, Middle name, Last name), KYC documents
such as PAN card, Aadhaar, Voter ID etc., date of birth, e-mail address, gender, mobile
number, location of the user, bank statements etc. provided to Premium Fin lease.
Any information that Users provide by directly writing to Premium Fin lease, through
direct interaction or through automated interactions and technologies (browsing
actions, cookies etc.) or over the telephone or indirectly from publicly available sources
as well as various third parties, such as service providers, credit bureaus, KYC registry,
alliance partners, account aggregators.
Personal/sensitive personal information available on and fetched from Central KYC
Records Registry (CKYCR).
Any information that Users provide to Premium Fin lease through its similar online
channels including but not limited to chatbot, WhatsApp, SMS, etc.
Any information that may be collected by Premium Fin lease from the User’s browser or
mobile app including any information, which may or may not be personally identifiable
and/or traffic information and/or any information which may be collected by Premium
Fin lease, its affiliates/agents/agencies, including our server from the User’s browser
with the explicit consent of the Users taken from time to time
Any information that is freely available or accessible in the public domain or furnished
under the Right to Information Act, 2005 or any other law for the time being in force shall
not be regarded as sensitive personal information for the purposes of this Policy.
Following the services availed by You from time to time, we may explicitly seek
additional information including bank details, payment information, credit/debit card
details / UPI information and any other governmental identification numbers or
documents. You may choose to provide such information if you wish to use the services
provided by our App/website/customer service channels for our products on the digital
platforms.
Premium Fin lease may have a presence on social networking websites including but
not limited to LinkedIn, Facebook, Twitter, Instagram, YouTube and Blogs which are
promotional and business initiatives to connect to a larger group of people. The domain
links contained therein may either direct you to our website or request your participation
by way of feedback, or suggestions.
We will also maintain a record of the information you provide to us when using customer
support services.
Information provided by the user and collected through Apps and websites
Premium Fin lease may collect and use technical data and related information, including but not
limited to, technical information about your device, system and application software, and
peripherals, that is gathered periodically to facilitate the provision of software updates, product
support and other services to you (if any) related to such Mobile Applications, for which consent
will be taken from time to time, during the loan application journey of the customer.
When you use my premium Mobile Application, the Mobile Application may automatically collect
and store some or all of the following information from your mobile device (“Mobile Device
Information”), in addition to the Device Information, including without limitation:
Preferred Language, Name, Business Name, Business-related details, Pin code, Email
Address, Mobile number, gender, residential/correspondence address, date of birth,
marital status, geo-location or other contact information
KYC Documents, Bank Statements, Photograph
Bank account or other payment instrument details
Any other detail for providing services.
For accessing the above information for the purpose of customer service via your mobile device,
the premium Mobile app will request device permissions such as camera access, and geo-
location, etc. prior to accessing the device settings. Customers are requested to provide
consent to access the device against every such request being made by the system. The access
taken for camera, microphone, location, etc. are for the purpose of customer onboarding/ KYC
requirements only. In some scenarios, only with your express consent for every such request,
we may access SMS, contacts and call logs in order to enable us to provide service.
We use other Information for the purposes including but not limited to troubleshooting
connection problems, administering the Website and the premium Web application, analysing
trends in the market, gathering demographic information, to ascertain how our visitors use our
Website/Web application, including information relating to the frequency of visits to our
Website/Web application, the average length of visits, pages viewed during a visit, ensuring
compliance with the applicable law, cooperating with law enforcement activities, etc. This
information is used to improve the Website content and performance
The Users can opt to give consent or deny the consent for use of specific data, restrict
disclosure to third parties, data retention, revoke consent already granted to collect personal
data and if required, make the app forget the data or even delete the app entirely.
The information including but not limited to personal/sensitive personal information of the Users
which are provided by the Users or which we are likely to capture for processing the loan or
otherwise are categorized below:
Type of
Information
Details of the Information Provided / Captured
Location
Information
Pin code, Geo tag, Property Information, Address, etc.
Personal
Information
Name (Applicant, Co-applicant, Guarantor (If any) - All parties for the
application)
Email ID & Mobile number of all parties
Gender & Date of Birth of all parties
Address of Applicants & Business
Live Picture and
Photographs and
Videos
Photos of the loan applicants/co-applicant/guarantor, photos of
property, business location, residence, etc.
Proof of Identity
or Address
Pan Card/Driving License/Passport/VoterID/Aadhaar Card, and/or any
other RBI accepted proof of identity/proof of Address/Signature Proof,
etc.
Financial
Information
Income/Turnover details, details of financial liabilities, Bank Name,
Bank account details, Passbooks/Account statements, etc.
Business
Documents
Proof of Business, Business License details including registration
documents, GST or ITR filing details, Udyam registration details, Tax
Certificates, etc.
Bureau Details
Credit Reports extracted through listed/partnered Bureaus registered
under the Credit Information Companies (Regulation) Act, 2005
Technical
Information
Captured
Type of Device, Browser details, Internet service provider details,
Operating System details, Geo tagging, Activities on the web,
applications or URL's being used, IP address, Information from the
transactional or promotional SMS or emails.
Information we collect from Third parties/shared with the third parties
The Users provide their explicit consent for the following:
i. Share and use personal information/sensitive personal information of the User with
Credit bureaus to check if User meet the loan eligibility. For example, Transunion CIBIL,
CRIF Highmark, Experian, and Equifax which are credit information companies
registered under the Credit Information Companies (Regulation) Act, 2005 who are
among our partners.
Share personal information/sensitive personal information of the User with account
aggregators (registered with RBI) to fetch financial information of the User.
Share and use its personal information/sensitive personal information for verifying,
checking, downloading, fetching its KYC data from one or more KYC registries using the
KYC identifier (such as PAN, Aadhaar). Once, the User is onboarded, we may upload
and/or update your KYC data with KYC registries such as Central KYC Registry and
CERSAI, and the transaction details with the credit bureaus mentioned above, which is
a regulatory requirement.
ii. To receive information from Central KYC Registry through SMS/Email on my registered
number/email address provided to you.
iii. Premium Fin lease may also employ third-party service providers including Co-lending
partners and individuals for the following:
i. To facilitate our service
ii. To provide the service on our behalf
iii. To perform service-related functions or
iv. To assist us in analysing how our service is being used
User is hereby informed that the third-party service provider/agent/agencies will have access to
your personal information/sensitive personal information on a “need to know” basis to assist
Premium Fin lease in rendering services and are restricted from using the same for any other
reason. The third-party service provider is obligated not to disclose or use the information for
any other purpose. Premium Fin lease follows Reserve Bank of India’s directions on managing
risks and code of conduct in outsourcing of financial services by NBFCs, wherever a third-party
partner is involved.
How we use the information that we collect
Any information provided by you will be used for creating and updating your account and
processing your transaction(s) or for any other purposes for which you have granted access to
such information to us, based on your interaction with premium mobile App/web applications,
chatbot, WhatsApp, SMS and Premium Fin lease ’s official Website as well as our Offline Loan
Application and Support Processes.
We may use, store and process the information provided by you to:
Improve the services offered through the premium App / web application and other
digital platforms
Create and maintain a trusted and safe environment on our website/applications owned
by us
Provide, personalize, measure and improve the performance of the products and
services offered
Under our mobile, web applications and other digital platforms. The information collected
through different channels, allows us to collect statistics about our website/app usage and
effectiveness, personalize your experience whilst you are on our website/app, as well as
customize our interactions with you and enhance the scope of our Services.
Any Information provided by you will be used for the creation of a unique customer ID with
Premium Fin lease, for availing any further services with us. We may use the information
collected to perform internal operations necessary to provide our services, including
troubleshooting software bugs and operational problems, conducting data analysis, testing and
research and monitoring and analysing usage and activity trends. We process this personal
information for these purposes given our legitimate interest in improving the services.
In order to expand the scope of our services or due to regulatory requirements, we may from
time to time, seek additional information from you. Any such collection of additional information
and documents shall be subject to an explicit & purpose-specific consent wherever applicable.
We may also contact you, via email/phone for any customer surveys for market research
purposes, or marketing communications that we feel might interest you, or send any
communication including any content of advertisements or other notifications.
We use the information we collect (including recordings of customer support calls) to assist you
when you contact our customer care services to investigate and resolve your queries and
monitor and improve our customer support responses. Certain online transactions may involve
us calling you. This may also involve online chats. Please be aware that it is our general practice
to monitor and, in some cases, record such interactions for staff training or quality assurance
purposes or to retain evidence of a particular transaction or interaction.
We intend to protect your personal information/sensitive personal information and maintain its
accuracy as confirmed by you. We implement reasonable physical, administrative, and technical
safeguards to help us protect your personal information from unauthorized access, use, and
disclosure.
We blend security at multiple steps within our products with state-of-the-art technology to
ensure our systems maintain strong security measures. We do not ask for any personal and
sensitive information like credit card details, Net banking Passwords, CVV of cards, banking
transaction OTP’s etc.
We ensure that the data collected through various means are stored only in servers located
within India. We also ensure compliance with the statutory obligations and regulatory
instructions.
Premium Fin lease, Website and apps ensures encryption of collected personal
information/sensitive personal information in transit and stores it in a secure way. We may share
some of this data in compliance with our legal obligations (such as anti-money laundering
regulations). Our data retention policies are governed by regulatory bodies.
Premium Fin lease intends to protect your personal information/ sensitive personal information
and maintain its accuracy as confirmed by you. Premium Fin lease continuously strives to
implement reasonable physical, administrative, and technical safeguards to protect your
personal information from unauthorized access, use, and disclosure. But, remember that no
method of transmission, whether in physical form or over the internet, or method of electronic
storage is 100% secure and may be subjected to unintentional risks, due to reasons beyond our
control.
Premium Fin lease reserves the right to disclose information shared by you when required or
permitted by law and we have a good-faith belief that (i) such action is necessary to comply with
an appropriate law enforcement investigation, current judicial proceeding, a court order or legal
process served on us or (ii) to conform to the legal requirements, compliance/reporting to
administrative and judicial authorities, as may be required (iii) protect and defend the rights or
property of the website of Premium Fin lease , or the Users of Premium Fin lease , (iv) person(s)
or company (ies) who provide certain support services to us, or
(v) person(s) or company (ies) who share certain responsibilities/obligations of Premium Fin
lease and (vi) to third parties/ service partners for providing you services offered by such third
parties and service partners. Further, we reserve the right to disclose information shared by you
Data Safety/Security
without your consent with entities engaged in providing the credit scores or credit information
related services like CIBIL, Highmark, Experian, Equifax etc.
If you wish to delete your account or request that we no longer use your personal
information/sensitive personal information provided you have fulfilled all your contractual
obligations, please write to us at care@pflfinance.com. However, we will retain and use your
personal information/sensitive personal information as necessary to comply with applicable
law, resolve disputes and enforce our contractual obligations.
Our website may contain links to other sites. If you click on a third-party link, you will be directed
to that site. Note that such external sites are not operated by us. Therefore, Premium Fin lease
strongly advises you to review the Privacy Terms of such external websites. Premium Fin lease
has no control over and assumes no responsibility for the content, privacy policies, or practices
of any third-party sites or services. Under no circumstances shall we be deemed to control or
guarantee the accuracy, integrity, or quality of the information, data, text, software, sound,
photographs, graphics, videos, cookies, messages or other materials available on such
platforms.
Responsibility of User
User acknowledges the following:
a. Premium Fin lease and/or its employees/personnel/assigns will not contact the User
directly for disclosure of any personal information/sensitive personal information unless
required for the purpose of providing Users with products or services they have
expressed interest in. Hence, User is solely responsible to exercise proper due diligence
to verify the identity of the individual(s) contacting you before disclosing any personal
information/sensitive personal information by reaching out to Premium Fin lease ’s
nearby branch office or official customer care number published on its website
www.kinaracapital.com before deciding to make any disclosure.
b. User shall not hold Premium Fin lease liable/responsible for any breach of privacy owing
to your negligence and hereby waive off from making any
claims/demands/compensation against Premium Fin lease.
c. User shall only use the official website/links of Premium Fin lease for availing
products/services by inputting the domain information on the address bar.
d. User is completely aware about the potential risk of data/privacy breach and User hereby
confirms that User shall be solely liable for any unauthorized disclosure/breach of
personal/sensitive personal information, etc. and any direct/indirect losses suffered by
User due to User’s conduct. Hence, User shall exercise utmost caution to ensure that
User’s personal information/sensitive personal information (including but not limited to
any passwords, financial information, account details, etc.) are not shared/stored/made
accessible through:
i. Any physical means with or without User’s knowledge (disclosure to any
person/third-party; etc.) Or
ii. Any electronic means, by exercising the following precautions/safety measures
User shall always check if “https” appears in any website’s address bar
before making any online transaction, to ensure that the webpage is
encrypted;
User shall avoid using third party extensions, plug-ins or add-ons on
the/your web browser, as it may result in the risk of tracking or stealing of
my personal details;
Data Retenon
Links to Others sites
User shall always type the information and not use the auto-fill option on web
browser to prevent the risk of storage of my personal/sensitive personal
information;
User shall not access darknet, unauthorized/suspicious websites,
suspicious online platforms, downloading applications from unreliable
sources.
User shall ensure to disable cookies before accessing any domain/website,
to ensure that User’s personal information is not tracked by any third party,
unless otherwise consciously permitted by user by accepting the same, for
which, User alone will be responsible for the consequences thereof
User shall not respond to any generic emails from an unknown/unidentified
source
User shall check the Privacy Policy of the website/application to know the
type of information that may be collected from User and the manner in which
it may be processed by the website/application before
accepting/proceeding/transaction on any website/application;
User shall always verify and install authentic web/mobile applications from
reliable source on User’s computer/laptop/tab/iPad/smart phone or any other
electronic device;
User shall NOT access any unidentified weblinks
We suggest you agree that you shall not engage in any activity of data scraping or data crawling
on the platform and usage of web crawling or web scrapping software for accessing the platform
would be considered to be an unauthorised access.
Changes to the Privacy Policy
Premium Fin lease may update our Privacy Terms from time to time. Thus, you are advised to
review this page periodically for any changes. Premium Fin lease will notify you of any changes
by posting the new Privacy Terms on Premium Fin lease ’s website. These changes are effective
immediately after they are posted on Premium Fin lease ’s website. We shall not be liable for
any failure or negligence on Your part to review the updated Privacy Policy before accessing
the platform for availing the services. Your continued use of the Services following the posting
of changes to this Privacy Policy will constitute Your consent and acceptance of those changes.
If you have questions, concerns, or suggestions regarding our Privacy Policy, you may get in
touch with us through various contact options displayed on www.pflfinance.com
In order to effectively address customer grievances, Kinara has introduced multiple channels
of communication. A Customer can raise a complaint or express their dissatisfaction on the
company service through the below channels:
Walk into our Branch and speak to the Branch Manager
Call us on our toll-free number 1800-103-2683 and speak to our customer care agent.
Email us at care@pflfinance.com
Raise a complaint on our website – www.pflfinance.com
Contact Us
